The definition of the basic elements of the visual identity projected into the environment of the social network linkedin is based on the use of the logo, slogan, font and typography, colour palette.
The company profile icon uses the graphic element of a “shooter”. The full logo was not necessary. The icon itself is always accompanied by the text name of the company next to the icon.
The cover of the profile is made up of a photo from the working environment. It documents the creative and team atmosphere. Profile photo with a look at the content and contributions.