Billboard DEFINELO

Ventilation with heat recovery is still an unknown concept. A large part of the population has no idea what is behind the phrase “heat recovery ventilation”. The following billboard design attempts to educate and change the status quo.

Car designation DEFINELO

The DEFINELO assembly vehicle is often in heavy traffic and spends a lot of time parked in areas where intensive new house construction is taking place. The large logotype is visible from a long distance and can be read even when passing in heavy traffic. The motive of the campaign is to attract attention. The […]

Elements out of home

Basic elements of the OOH campaign “I love you like air!” are formed by the message and theme of the campaign, as an element for attracting attention. They are complemented by a rational message about the importance of heat recovery: “Building a new house without heat recovery is actually building an old house.”

Series of advertising spots

The aim of the production was to create a series of presentation spots introducing Definelo ventilation with heat recovery with a link to the communication campaign “I love you like air!”. “I love you like the air!” draws attention to the importance of fresh air in family homes. Follow-up spots present the importance of heat […]

Trifold Definelo

The basic contact element of Definelo’s marketing communication is to encourage interest in ventilation with heat recovery and subsequent visits to the website and online heat recovery configurator.

DEFINELO educational posters

How does it work? What does it do? The answers to these questions are paramount when selling innovative products and services.

Definelo Tape Design

Tape with logo, slogan “Fresh air for your home!” and web address. Tape width 75mm. Pattern width 100mm. (three colours) Tape with logo, slogan “Fresh air for your home!” and web address. Tape width 75mm. Pattern width 100mm. (two colours)