A distinctive logo as a key visual
Recent marketing research highlights the key role of building physical and mental brand accessibility. Physical accessibility to denticon dental clinic services is ensured with 8 outpatient clinics, 11 treatment rooms and state-of-the-art technical equipment.
Mental accessibility will be supported by branding communication that will primarily display the brand and secondarily the key parameters of the dental clinic. The aim of the campaign is to encourage spontaneous and supported brand awareness of denticon.
A series of key parameters of a dental clinic
Some selected information appears in a short animation.
Simple and legible design
The aim is to legibly present the key visual signals of the visual identity such as the name (denticon) and slogan (dental clinic), colours, shapes and fonts. The campaign will thus support the future recognition of the logo and brand signals.
Strong distribution
Allocation of a separate budget for an intensive campaign of 30 days to the campaign targeting Košice.
Sample design
Example of placement
Preview
Use a larger display (tablet, laptop) The full banner will not be displayed on a mobile phone.
Version with client testimony
The on-camera expression connects the service and the target customer. Other services are important for the child, the young person and the elderly.
Video sketch
